Romney made the front page of many major newspapers and websites today. The biggest of free media coverage given to Romney was the New York Times front page article discussing Romney's political mantra of using his business experience to boost the U.S. economy.
Romney also made the top of the Drudge Report, an extremely popular website for conservatives, with his visit to New Hamphire. Romney also had two articles on Yahoo Politics page.
Mark Halperin's "The Page" on Time magazines website also discussed Romney's visit to NH. Romney also had a front page piece on Talking Points Memo, a very liberal leaning website.
With press this good, who needs to officially declare a run for the presidency?